In celebration of Black History Month, we've partnered with Uncle Nearest to bring you a special limited edition of our Caribbean Dark Rum finished in 1856 Bourbon Cask Barrels. Honoring our shared history, this collaboration celebrates the many black spirits pioneers whose contributions to the industry have been largely forgotten.
PurchaseBefore becoming a rum-maker, Farrell worked his way up the corporate ladder. Born and raised in Trinidad and Tobago, he attended MIT at age 16, followed by the University of Cambridge and Harvard Business School. After working in the financial industry, he was recruited by Starbucks. By age 33, he was the youngest vice president in the company's history
Eventually, though, Farrell turned his attention to rum. He'd noticed how the spirit's portrayal in the U.S. was entirely different from his experience in the Caribbean culture he'd grown up with. The tired marketing tropes popular in the States, British Navy references and pirates and plantations inspired him to reframe the story of rum through the lens of his Caribbean heritage, leading to his founding of Ten To One in 2018.